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Est. 1994 — New York City

Thirty years of
building brands
that get noticed.

We started in 1994 because we believed local businesses deserved the same quality of advertising as national brands. Three decades later, that belief is still at the center of everything we do.

"Presence isn't a campaign. It's a commitment."
MPA
Est. 1994 · NYC
1994
Year established
30+
Years in market
4
National brand partnerships
NYC
Headquarters
Our Story

Built on the belief
that local businesses
deserve great advertising.

When Madison Park Agency was founded in 1994, most advertising expertise lived in agencies that only worked with national brands. Local restaurants, retailers, and small businesses were left with whatever was left — low-quality print, generic radio, and eventually, whatever the local newspaper was selling.

We built Madison Park Agency to change that. To bring the strategic thinking, the channel expertise, and the creative quality of a real advertising agency to the businesses that actually form the fabric of their communities.

Thirty years later, the channels have changed dramatically — from print and direct mail to social, WiFi portals, and digital media — but the mission hasn't. We're still here to make sure local businesses get the presence they deserve.

Speed
Campaigns live in days, not months. We move at your pace.
🎯
Precision
Every channel recommended for a specific reason, tied to your audience.
🤝
Access
National brand rep inventory and our own media properties.
📈
Results
No vanity metrics. We track outcomes, not impressions.
🌙
Depth
Deep expertise in destination markets and local business cycles.
🌟
30 Years
Experience that can't be replicated by an agency that launched last year.
Our Philosophy

Three things we believe
about advertising.

🔍

Reach before intent

The best advertising reaches customers before they start looking for alternatives. By the time someone is Googling "restaurants near me," you're already competing. We reach them first — when they're open, curious, and not yet comparing options.

🄰

Presence over transactions

A one-time ad is a transaction. A brand is a relationship. We build campaigns designed to create familiarity over time — so when a customer is finally ready to buy, your name is already the obvious choice.

📈

Dwell time is currency

A digital ad gets two seconds. A tee box sign gets five minutes. A WiFi portal is unavoidable. We weight campaigns toward placements where people actually have time to absorb your message and remember your name.

✓ Authorized Representatives
Brand Partnerships

We sell ad inventory for
the brands people trust most.

These are not partnerships in name only. We are authorized advertising representatives who sell directly from national brand inventory — giving our clients access to premium placements that most agencies simply cannot offer.

Coca-Cola

Authorized rep for Coca-Cola venue and retail inventory — stadiums, entertainment venues, and high-traffic retail environments nationwide.

National venue network — exclusive inventory
Dunkin'

In-store digital screens and WiFi portal inventory at Dunkin' franchise locations. Daily commuter audiences every morning.

9,500+ US locations
Dave & Buster'sENTERTAINMENT

OOH, screen, and WiFi advertising inventory at D&B locations. Captive entertainment audiences with hours of dwell time.

160+ locations nationwide
Red Bull

Event and activation advertising at Red Bull-sponsored events and venues. Premium brand association with engaged audiences.

Events & activations

30 years of expertise,
working for your business.

Start with a free brand audit. We'll tell you where you stand, what your competitors are missing, and what we'd do about it.